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Vol. 6 Number 1                     January-May 1999

Dear Friends and patients,

Greetings! Once again bringing a newsletter packed with "stuff" to expand your world and to stir the thinking! :-)

As some of you know I went to Las Vegas in April to get certified to start teaching the Webster Inutero Constraint Technique. For those of you that don't know about this: It is a technique that is used on the pregnant mother to allow breech babies to turn without ever having to touch the baby! It is truly amazing! We have had wonderful success in this office and will soon be teaching other chiropractors how to use the procedure.

In the near future we will have a new baby in the Ross household...We will be having a home birth with "Mary the midwife". When the time comes I will take a week off and Dr. David will cover for me for a few days. Please be patient with us during this time as I may have to leave the office in the middle of the day and cancel appointments at the last minute. Sorry, in advance, for any inconvenience. You may call ahead if you are in doubt.

Also coming up is "Christmas in July"...We have been trying to figure out how to give something to the community and our patients in appreciation. We will be having a food drive for a homeless shelter for the month of July....stay tuned for more details how you can take part and help us help those in need.

If you ever find interesting articles or e-mails health related or otherwise would you bring them in or forward them to me? I am also always looking for quotes to put over the tables. The favorite one of late has been: "You have to accept that some days you are the pigeon and some days you are the statue."

Hope you have a pigeon day!

Kevin W. Ross, D.C.
Doctor of Straight Chiropractic

The Antidote:

Many people come to my office in pain and looking for chiropractic care to get them out of pain. I understand this but at the same time I struggle with the idea because it is such a short-sighted view and in my mind, settling for a lot less than what is available to them. It is much like if a person had been bitten by a deadly poisonous snake and came to me just asking for something to ease their pain and suffering but the whole while, in my possession, I held the antidote to the poison. Would I just give them what they came and asked for? How do you think I would feel if I withheld the antidote and just gave them what they asked for? How should that person feel when they found out that I had the antidote and said nothing? Chiropractic care is like this...

We have so much to offer in the overall restoration and maintenance of normal function, health, and life. For a person to focus on the pain as the solution and the END is to miss the whole point of what chiropractic is. That is why, in this office, you hear it all--the whole story--so that no one will say to us, "Oh, I didn't know!" Now the choice is yours....Use chiropractic to just get you out of pain or stay with it and allow chiropractic care to change your whole life. We hope you will accept the antidote and not settle for anything less!


"You cannot direct the wind but you can adjust the sails.


Kids Corner

5 Lessons To Teach Your Kids

"Five Powerful Teaching Tools," as described in "The 10 Greatest Gifts I Give My Children," by Steven Vannoy:

FORWARD FOCUS. Be mindful of your family's accomplishments and pleasures; anticipate good things to come; know you can solve the problems that arise.

LISTEN. Give full attention to your child's thoughts, feelings and stories.

TEACH. Share what you know with your kids, but let their questions come through. Help them learn to think for themselves.

MESSAGES. Give enhancing and empowering ones. Catch your kids being good and celebrate even the smallest behavior that's part of your overall vision for them.

MODEL. Let your children see your own sense of worth, how you make choices, how you give of yourself to the family and the world.


Change a child's life

I am actively seeking the difficult, hopeless cases as well as anyone who is interested in raising children naturally and drug free from conception throughout their lives. This is my goal and my mission! If you want to change someone's life tell them about this practice and what we do here. There is hope... It comes from the miracle that was created in us that made our bodies!


"Gosh you're touchy, Dr. Ross"

Ok, so maybe at times I get a bit uptight, but words mean things!

I refer to the usage of "cracking my back" or "popping me"...It grates on me!

A person comes to a chiropractor and pays good money to get subluxations out of their lives. That is a chiropractic adjustment.

Any person can make a popping sound in a spine but that does not mean a subluxation is gone. It in fact that "popping" may create a subluxation.

If a chiropractor only goes on the sound, you could be walking away from the office poorer and still subluxated...We, in this office ADJUST...Touchy, but important!

Are you telling others about the miracle of innate intelligence?

Did You Know...

"In 1991, the Harvard Medical Practice Study reported the results of a population-based study of iatrogenic (doctor caused) injury in patients hospitalized in New York State in 1984. Nearly 4% of patients suffered an injury that prolonged their hospital stay or resulted in measurable disability. For New York state, this equaled 98,609 patients in 1984. Nearly 14% of these injuries were FATAL. If these rates are typical in the United States, then 180,000 people die each year partly as a result of iat rogenic (doctor caused) injury. this is the equivalent of three jumbo-jet crashes every 2 days.....Hum...don't they ground airlines for safety problems??!!....just a thought!

A good portion of wrist and hand pain have nothing to do with the wrist and hand? A simple muscle work at the ELBOW can help eliminate the symptoms...Best of all it is something you can do for yourself! Not familiar with it? Just ask us!

Valarian Root has a calming effect and can help to relax tense muscles.

KyoGreen would be a good thing to have on hand if you are stocking up for. It is a dry powdered "green drink" and is mixed in water. We can order it for you at a discount.

We have a "stuff to help out" page that gives simple things you can do for a variety of problems...Haven't seen it? Ask and we will get you a copy.

If you sit for long periods of time at work or traveling your psoas muscle may create problems for you...Does this sound familiar? "While you sit you are fine and once you are upright you are fine but when you go to stand up it is a problem"? That scenario is psoas and can be addressed. There is a simple stretch and muscle work to almost eliminate the problem.

Chiropractic care has been shown to increase athletic performance in the healthy, non-symptomatic, high-performance athlete? WOW!

In 7 years of a money-back guarantee in the office we have NEVER had to give a patients money back! When a person follows the suggested program your body will change for the better!

Christmas is coming in July this year!!!!!

Special Announcement!

Coming soon in your mail will be an announcement of the change we have introduced in the office.

We have eliminated the free exam card in our office. We have implemented what I have talked about doing for years: a chiropractic orientation night.

All new patients will attend one orientation. If you are a current patient that has not attended one, there is a $$$$$ incentive for you to do so. We are offering a $25 credit to your account for attending the one hour orientation. For the non-patient who attends and decides they want to start chiropractic, their exam will be done at no cost to them.

The Orientation will be held in the office every 1st and 3rd Monday of the month (more frequently if the need arises). Additional days or times will be considered on a request basis. The Orientation is set for 6:15 to 7:15.

So why should you come? The orientation is designed to enlighten and refresh your knowledge on chiropractic but mostly give you additional tools to live a healthy drug-free life style.

This, too, is the place to bring those people that you are talking to about starting chiropractic but they are unsure. They will have a non-threatening way to find out first hand the benefits of their decision for chiropractic care.

I have a mission...a goal...a dream...to see people living life to the fullest without subluxations robbing them of life. Will you help me in seeing that goal a reality?...Please, tell your friends, strangers, and family about this then bring them in kicking and screaming if necessary...you WILL change their life!

"Chiropractic: Helping to keep your body at full potential!"

Turn The Power On and life happens!

Real life patients experience in our office

  • 29 year old female noticed that after her first adjustment the acne on her face and back were clearing.
  • Adult female is now off all of her allergies medications and has only two asthma meds that she now hardly ever takes. Her Medical doctor was surprised and said "Keep up the good work".
  • Adult male that is "just overall feeling better and more alert".
  • Adult female that had discontinued care for awhile and then returned noted that she was again sleeping without medications within 1 week of returning to care.
  • Adult male "just feeling better".
  • Adult male that had had a headache everyday for the last months had no headache since starting care. He also feels like he has had an intense workout.
  • Special need child had not had his nose to midline and always held his head to the right. On the 6th visit the child took his nose to midline for the first time ever...THIS IS AMAZING!
  • 15 month old child had been constipated for 3 days and after his adjustment had 3 bowel movements. (As a side note it amazes me that about 95% of the time if a child has a hip subluxation that they will either have diarrhea or constipation and whichever they have it clears out!)
  • Child 2 years old with asthma wheeze while in the office. Immediately after his adjustment his wheeze is gone. Mom is amazed!
  • Child new patient with negative pressure in his ears "for a long time" started care. After starting care his mother took him to the pediatrician to get a baseline to see if chiropractic would make a difference. The pediatrician found his ears normal. First time that the mother could remember!
  • Adult male noticed slow but steady improvement over the last 6 months of care. Sciatic pain slowly decreasing and tingling at the balls of the feet has decrease so much that the patient could feel a pebble in his shoe that he was unable to feel before care began. "I'm feeling a h*** of a lot better!"
  • Adult male with low back pain for months. Within 2 visits feeling great.

Is someone you know living with what they call "normal problems"? Are they taking drugs and thinking there is no choice? Have you told them that there is HOPE? Please share these stories and you may change someone's life!!

Our goal at "The Power Company" is to honor God. We do this by helping as many people as humanly possible live their lives free of subluxations. We do this with honesty, integrity and passion. Our office is dedicated to the service of children. They should not have to grow up subluxated due to ignorance of facts.

Keep Smiling!

Dr. Kevin W. Ross
The Power Company
Chiropractic Family Wellness
2405 E. Southern #3
Tempe AZ 85282
(480) 730-7950
DrRoss@RechargeYourLife.com