Welcome to our office from the "Spine Gang."

I'm not afraid of storms, for I'm learning how to sail my ship. Louisa May Alcott

TABLE OF CONTENTS

• Office News

• What does the word chiropractic mean?

• Football and chiropractic

• Flu shots hurt asthmatics

• Keys to a happy marriage

• Most ear infections clear up without antibiotics

• Words of Wisdom

• Breastfeeding reduces obesity

• Chiropractic and spinal research

• Humor

• References

Office News

New Financial Plans in full swing
Thank you for your cooperation in transitioning our office to our new financial plans. We look foward to serving you better with these new procedures in place. We have received a number of questions regarding the new plans/procedures and have created a Frequently Asked Questions list below to help answer questions as they come up for you. If you don't find the answer to your questions below, please feel free to call the office for assistance.

Upcoming Office Closures
Please mark your calendars, the office will be closed on October 12, 13, 14, and 15th. You may want to make an appointment to come in on Monday October 11 or 18th in advance as it will fill up fast as the time approaches.

Referral Kits Now Available
Do you know friends and family that need Chiropractic care, but you're not sure the best way to suggest it? We now have referral kits available at the office that explain how chiropractic can help. CD's and Presentation folders are free, just ask us during your next visit and we'd be happy to provide you with a kit. Thanks for your referrals! You are awesome!

Chiropractic Anniversary's Are Special
It would make sense with our philosophy, Lifetime Care for Everyone (LCfE), that we should begin to celebrate your chiropractic anniversary each year! If you are an active adult patient (receiving care at least on a monthly basis) we will celebrate your choice for a healthly chiropractic lifestyle with a special card and a gift of health each year around your start date with our office. Congratulations on living your life without limits! Life is always better without subluxations.

Weekly Wellness Plans - Frequently Asked Questions

Q. How many visits am I allowed in a month?
A. The beauty of the new Weekly Wellness Plans is the plan includes up to 52 visits per person per year (for year commitment), and you can use those visits as necessary. (3 month commitment includes up to 12 visits, 6 month commitment includes up to 26 visits).

Q. What if I or one of my family members end up needing more than 52 visits in a year?
A. Additional visits past the committed amount are charged at $15.00 per person per visit. These visits are paid at time services are rendered.

Q. If one family member does not use all their visits, can another family member use them?
A. No, the visits are non-transferable.

Q. What if we miss a week or go on vacation?
A. Since you are paying for a committed amount, you will still be charged as usual during that month. Missed visits can be made up anytime during the commitment period and are your responsibility to reschedule. We do not keep track of missed appointments.

Q. What if I or any of my family members don't use their whole 52 visits in a year (or 26 for a 6 month commitment or 12 for a 3 month commitment) during the commitment period.
A. Refunds are given based on the number of visits you did receive during the commitment period multiplied by $35.00. If you have paid for more than you received, you will receive a refund. Refunds are not given for free visits.

Q. Can I roll over unused visits to a future commitment period (i.e., one year to the next).
A. No. All visits must be used within the specific commitment period. It is your responsibility to reschedule any missed visits as we do not keep track of missed appointments. See refund information above.

What does the word chiropractic mean?
Dr. DD Palmer discovered chiropractic in 1895. He had no special name for his discovery, he referred to it as his "hand treatments." One of the first beneficiaries of Palmer's hand treatments, was a Minister and a Greek language scholar, Rev. Samuel Weed. Dr. Palmer asked Rev. Weed to suggest some Greek names for his discovery because it was derived, in part, from ancient Greek healing arts. Rev. Weed took the Greek word for hand, chiros, and done by, pracktos and put them together to form chiropractic, meaning done-by-the-hand.
In 1897 Palmer founded the first school of chiropractic to teach this old-new drugless healing method. The Palmer School of Chiropractic, first under his leadership and later under that of his son, Dr. B.J. Palmer, became the largest school of its kind. Within twenty years the number of doctors of chiropractic would number in the thousands.

Football and chiropractic
With football teams clashing it out on the field chiropractors are not far behind. There is significant chiropractic participation in US professional football. In a survey, 77% of National Football League (NFL) trainers reported referring a player to a chiropractor, with 45% of the NFL trainers reporting that they themselves had seen a chiropractor. In addition 31% of NFL teams have a chiropractor officially on staff, and an additional 12% of teams refer players to chiropractors. (1)
If you play football or any sport, you'll find that chiropractic spinal care will help your speed, coordination, reaction time. In one study athletes under chiropractic care had an 18% faster reaction time than controls..
Sometimes the difference between winning and losing can be hundredths of a second. With that in mind, chiropractic might make the difference between first places and everything else.
Get the winning edge - get a chiropractic check-up, especially before any competition. (2)

Flu shot hurts asthmatics
"Got asthma - better get a flu shot" is what medical doctors have been telling patients. However, more recent research reveals that just the opposite may be true: giving an asthmatic a flu shot doesn't protect him/her from attacks but instead makes their condition worse. Researchers took 800 asthmatic children and were placed into two groups of 400 each. One group got the flu shot, the other didn't. Researchers were surprised to find that the children in the vaccinated group were nearly twice as likely to visit the ER because of their asthma. (3)

It's a new school year. Make sure your back-packing children have a healthy spine.
Bring in your children for a back-pack check-up.

Keys to a happy marriage
Besides loving and trusting your spouse people feel happiest in relationships where they feel the other person helps them achieve their own personal goals.
Individuals who perceived themselves as having high levels of support from their spouses in their personal pursuits reported greater marital satisfaction than their less-supported peers. Working together to achieve shared goals, (buying a home or having children) reported increased marital satisfaction. (4)

Most ear infections clear up without antibiotics
A newly released report from the Agency for Healthcare Research and Quality (AHRQ) found that two-thirds of children with uncomplicated ear infections recover from pain and fever within 24 hours without antibiotics and over 80% recover within 1 to 7 days. In other countries otitis media is not always treated with drugs at the first sign of infection. Rather, in children over the age of 2 years, the norm is to watch and see how the infection progresses over the course of a few days. The report notes that in the Netherlands the rate of bacterial resistance is about 1%, compared with the US average of around 25%. (5)

Words of Wisdom

Between stimulus and response, there is a space. In that space lies our freedom and power to choose our response. In our response lies our growth and freedom. Victor Frankl

There is surely nothing other than the single purpose of the present moment. A man's whole life is a succession of moment after moment. If one fully understands the present moment, there will be nothing else to do, and nothing else to pursue. - Hagakure

The most important thing in life is to learn how to give out love, and to let it come in.
His voice dropped to a whisper. Let it come in. We think we don't deserve love, we think if we let it in we'll become too soft. But a wise man named Levine said it right. He said, 'Love is the only rational act. Morrie Schwartz, quoted by Mitch Albom, "Tuesdays with Morrie

Breastfeeding Reduces Obesity
Breastfeeding is the best thing your can do for your baby to give them the best start in life. Breastfed babies are shown to be physically and neurologically healthier than artificial (formula) fed babies. The longer a child is breast fed, the greater the benefits.
In a recent study it was found that breast milk contains a protein, adiponectin, that could reduce the risk of obesity later in life. Researchers found that the longer a child is breastfed, the lower their risk of obesity.
Adiponectin is secreted by fat cells and affects how the body processes sugars and fatty substances in the blood. (6)

Chiropractic and spinal research
Remember, everyone benefits from chiropractic care no matter what condition they may have. If you have any specific questions please feel free to contact us.
Multiple Sclerosis (MS) and Parkinson's disease (PD) and chiropractic. For some time clinicians have been observing the symptoms of MS and PD surfacing months, years or even decades following a whiplash or some other head and neck trauma. A recent study of 44 MS patients and 37 PD patients who received chiropractic care over a five-year period found that 91% of MS patients 92% PD patients showed improvement These findings led researchers to believe the correction of neck injuries could activate a reversal of MS and PD symptoms. Note: upper cervical (neck) subluxations were found in all 81 cases. (7)
Infertility of a 34 year old woman. A 34 year old woman with a history of infertility. She was only able to conceive through in vitro fertilization. Her clinical history revealed a number of gymnastic injuries over a twelve-year period and several "minor" car accidents. She suffered from chronic back pain and spasms for years, occasional neck pain, and painful hands and feet, esp in the morning.
After six weeks care her low back and neck pain, as well as the pain and stiffness in her hands and feet resolved. Also, for the first time in the patient's life conception occurred naturally and she gave birth to a daughter. (8)

Humor

GREAT TRUTHS ABOUT GROWING OLD
1) Growing up is mandatory; growing old is optional.
2) Forget the health food. I need all the preservatives I can get.
3) When you fall down, you wonder what else you can do while you're down there.
4) You're getting old when you get the same sensation from a rocking chair that you once got from a roller coaster.
5) Its frustrating when you know all the answers but nobody bothers to ask you the questions.
6) Time may be a great healer, but it's a lousy beautician.
7) Wisdom comes with age, but sometimes age comes alone.

SUCCESS
At age 14 success is . . . not peeing in your pants.
At age 12 success is . . . having friends.
At age 16 success is . . . having a drivers license.
At age 35 success is . . . having money.
At age 50 success is . . . having money.
At age 70 success is . . . having a drivers license.
At age 75 success is . . . having friends.
At age 80 success is . . . not peeing in your pants.

This is a really silly joke
A duck walks into a feed store and asks, "Got any duck feed?" The clerk tells him, "No, we don't have a market for it so we don't carry it." The duck says, "Okay," and leaves.
The next day, the duck again walks in to the feed store and asks, "Got any duck feed?" Again the clerk says no and the duck leaves.
Next day, the duck once again walks in, and asks, "Got any duck feed?" the clerk says, "I've told you twice, we don't have duck feed, we've never had duck feed and we never will have duck feed. If you ask me again, I'll nail your feet to the floor."
The duck leaves. The next day, the duck walks in and asks, "Got any nails?"
"No."
"Got any duck feed?"
See I told you.

References
1. Stump JL, Redwood, D. The use and role of sport chiropractors in the National Football League: A short report J Manipulative Physiol Ther 2002;25:E2
2. Lauro A, Mouch B. Chiropractic effects on athletic ability. J Clinical Investigation 1991;6:84-87).
3. Christy C, Aligne CA, Auinger P, Effectiveness of influenza vaccine for the prevention of asthma exacerbations Archives of Disease in Childhood, August 2004;89:734-735.
http://adc.bmjjournals.com/cgi/content/abstract/89/8/734
4. Journal of Social and Clinical Psychology. June 2002;21:157-164
5. Management of Acute Otitis Media Summary, Evidence Report/Technology Assessment 15, http://www.ahcpr.gov
6. Atul Singhal et al, Lancet 2004; 363: 1571-78 http://news.bbc.co.uk/2/hi/health/3673149.stm
7. Elster EL, Eighty-One Patients with Multiple Sclerosis and Parkinson's Disease Undergoing Upper Cervical Chiropractic Care to Correct Vertebral Subluxation: A Retrospective Analysis JVSR August 2, 2004, 1-9.
8.Rosen MG. Sacro Occipital Technique Management of a Thirty Four Year Old Woman with Infertility. JVSR December 17, 2003, pp 1-4.

Remember, if you or anyone you know or care about is involved in sports have them come in for a spinal check-up so we can locate and correct any subluxations in their spine. It may make the difference between winning and losing, health and disease, quickly healing or remaining sick.

If you haven't been in for a check-up make an appointment. Spinal adjustments help raise your resistance to disease. You'll have a healthier and happier autumn. Have a great and healthy day! Dr. Ross